SMS / Text Messaging Program

About This Program

PuriFi is a consumer home-network security product. PuriFi and the PuriFi brand are owned by ATLANTIKA SYSTEMS LLC and operated by its subsidiary PuriFi LLC, a Florida limited liability company. All text messages described on this page are sent by PuriFi on behalf of ATLANTIKA SYSTEMS LLC.

We send two kinds of messages, and nothing else:

• Verification codes (OTP) — a 6-digit passcode, valid for 10 minutes, sent when you verify your phone number during account registration, login, or profile updates.
• Device alerts — infrequent operational alerts about your own PuriFi device, such as a change in its protection status.

We never send marketing or promotional text messages. Phone numbers are never purchased, rented, imported, or shared with third parties or affiliates for marketing purposes.

How You Opt In

Consent is collected directly by us, inside our own product. You opt in by entering your own phone number in the PuriFi customer portal or mobile app (Account > Profile > Phone Number) and tapping “Send Verification Code”. The following disclosure is displayed directly above the submit button at the moment your number is collected:

“By providing your phone number you agree to receive account verification codes and service alerts from PuriFi at this number. Msg & Data Rates May Apply. Message frequency varies. Reply STOP to opt out, HELP for help. Consent is not a condition of purchase. See our Privacy Policy and Terms.”

The opt-in screen sits behind customer login, so it is reproduced here for verification:

There is no text-to-join keyword opt-in, no website lead form, and no third-party list. Providing a phone number is optional and is not a condition of purchasing any PuriFi product.

Operations Staff Notifications

Separately from the customer program above, ATLANTIKA SYSTEMS LLC / PuriFi LLC operations staff receive internal infrastructure alerts (for example, fleet device protection status and service recovery notices) by text message. Staff members opt in by providing their phone numbers in writing during system configuration, consent to receiving operational alerts at that number, and may opt out at any time by replying STOP or by removing their number from the alerting configuration. These messages are internal-only, low volume (typically fewer than ten per month), and are never sent to customers.

Program Terms

• Message frequency varies. Typically one message per verification event, plus infrequent device alerts.
• Message and data rates may apply, billed by your mobile carrier.
• Opt out: reply STOP to any message. You will receive one final confirmation message and nothing further. You can also remove your phone number from your profile in the PuriFi app.
• Help: reply HELP to any message, or contact support@purifi.io.
• Carriers are not liable for delayed or undelivered messages.

Full terms are in Section 16 of our Terms of Service, and data handling is described in Section 5 of our Privacy Policy.